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Christmas Crash Course for Ecommerce Entrepreneurs
Howdy & Welcome!
Let's Get this Party Started! (4:25)
Prioritizing: Deciding what products to focus on
The Product Prioritizer! (3:59)
Forecasting!
Forecasting for Glory! (4:27)
Maybe she's born with it, maybe it's professional photography
What this module is about (1:38)
Holiday Photos, contextual background in the home studio (3:12)
Professional White Background Photography (3:16)
Photoshop for Product Promos (7:00)
It's all about ZAZZ: Writing product descriptions that sell (and are still true to your own language)
Intro to Copywriting (4:03)
Philosophy of Copywriting (2:47)
Trendwatch: Using Google Trends to check out potential titles (8:10)
Actually Writing Copy (18:27)
Email Newsletters: When & How
Planning the newsletters (4:14)
Why you need a newsletter (3:32)
Mailchimp walkthrough (6:35)
Let's taco 'bout it: Social Media overview
Amazon's Holiday Social Toolkit
Photoshop for Product Promos
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